The popular writing instruments brand Montblanc and the pioneers of smartphones – Samsung, have unveiled a new collection of smartphone covers with hand made tattoos in Montblanc ink. The partnership between them was motivated by a mutual willingness to create new mobile luxury experience frontiers through the fusion of Samsung cutting edge technology and Montblanc´s unique know how in leather and fine writing.[bg_gallery images=”1481,1482,1483,1484,1485″ thumb_image_size=”thumbnail” columns=”5″][/bg_gallery]
This, however, isn’t the first alliance between both brands. Last year witnessed them coming together to introduce “fine writing into the digital world” through the revelation of the luxury Maison’s first Screenwriter collections compatible with Samsung Galaxy Note’s technology. The digitalization of handwriting was completed by a new generation of smart leather covers specifically designed for Samsung smartphone creations.
Tattoos have been used since ancient times to depict an event of historical relevance. However, in contemporary times these have become the ultimate form of artistic self-expression. Although tattoo artworks originated millennia ago, they have neither lost nor appeal nor relevance through the years, and resonate with a perfect blend of modernism and tradition in the present-day. By releasing a limited edition of 100 hard-shell covers featuring handmade tattoos, the collaboration perfectly mirrors Montblanc’s century old savoir-faire and Samsung’s cutting edge technology.
The Montblanc Tattoo line is the flagship of an exciting new collection of covers specifically developed for Samsung’s new creations. Multiple cover variations will be available in Montblanc boutiques and selected Samsung shops worldwide. Available as Hard Shells and Flip covers featuring card slots, the protective sleeves are made from several genuine leather types to fit different styles. Covers will be available in sophisticated black Soft Grain leather with its naturally soft touch; Montblanc Extreme leather, a high performance material developed by Montblanc to withstand the toughest conditions as well as Sartorial leather, an elegant and durable Saffiano leather. Part of the assortment, a black alligator printed calfskin version of the covers will be available on Montblanc websites as an E-commerce exclusivity.
All Montblanc´s covers will be previewed during the Samsung Unpacked event at the IFA in Berlin from September 4th to 8th, 2015, alongside Samsung’s technological innovations.